A TikTok Glossary Entry

What Does
"Dead Unalive"
Mean?

The word TikTok invented because the real one got you banned.

Unalive
/ˌʌn.əˈlaɪv/ — verb, adjective, state of being
TikTok / Social Media Slang
A euphemism used on social media platforms — primarily TikTok — to refer to death, dying, or killing without triggering automated content moderation filters. Used as both a verb ("to unalive") and an adjective ("the unalive").
Examples
"The villain tried to unalive the main character in episode three."
"These giant rats are definitely trying to unalive us right now."
"She's a 200-year-old vampire, so technically she's been unalive since the 1800s."

Why Does Everyone Say This?

If you've spent any time on TikTok, YouTube, or Instagram, you've probably noticed that creators talk about death, violence, and crime in weirdly creative ways. That's not by choice — it's survival.

Social media platforms use automated moderation algorithms that flag, suppress, or remove content containing certain words. Say "kill," "dead," "murder," "suicide," or "die" in a video, and your content might get shadowbanned, demonetized, or taken down entirely — even if you're reviewing a horror movie, discussing history, or talking about a book.

🚫
"Dead" / "death" — Flagged. Creators say "unalive" or "no longer living" instead.
🚫
"Kill" / "murder" — Flagged. Becomes "unalive" (verb) or "unaliving" as in "the unaliving of the victim."
🚫
"Suicide" — Heavily restricted. Creators use "unalive themselves" when discussing mental health or news.
🚫
"Killer" — Flagged. True crime and horror creators get hit hardest, even when discussing fiction.

The result is an entire generation of internet users who instinctively use "unalive" in everyday conversation — not because they don't know the real word, but because platforms have trained them to avoid it.

The irony? For anyone who writes about monsters, vampires, zombies, or any creature that exists in the space between life and death — "unalive" is accidentally the most accurate word ever invented.

The Actually Unalive

TikTok uses "unalive" to dodge algorithms. But in fiction, there are characters who are literally unalive — not dead, not alive, something else entirely. Here's every species of unalive you'll find in the Supernatural Universe.

🧛
Vampires
1920 × 1080 px recommended
Vampires Undead
Centuries old, legally integrated, and technically not alive since before your great-grandparents were born. They run billion-dollar empires, solve crimes for the Sacramento PD, and drink from insulated delivery bags. They've traded coffins for corner offices — but the fangs still come out when it matters.
Found in: Paranormal Crimes Unit · Bite Me, Billionaire
🧟
Zombies
1920 × 1080 px recommended
Zombies Undead
No, they don't want your brains. Sacramento's zombies work in records management, wait tables at supernatural bars, and wear buttons that announce their deadness with pride. They shuffle. They own it. They're protected under the Americans with Deathabilities Act. And yes, they can projectile vomit when agitated.
Found in: Paranormal Crimes Unit · Beautifully Dead
👻
Ghosts and Spirits
1920 × 1080 px recommended
Ghosts & Spirits Incorporeal
Some are cops with performance anxiety who short out the lights in the elevator. Others are victims of botched vampire transformations — trapped between human death and supernatural rebirth, unable to speak, unable to move on. They appear in evidence rooms, pointing at financial documents. Screaming.
Found in: Paranormal Crimes Unit
🐀
Giant Killer Rats
1920 × 1080 px recommended
Giant Killer Rats Mutant
One cloning experiment gone wrong turned a regular rat into a dog-sized monster with teeth that snap like a bear trap. Then it had pups. Up to twenty-two of them — hairless, shriveled, and very eager to earn the "killer" part of their name. They hunt in the dark. And in a sealed underground missile complex, it's always dark.
Found in: Post-Apocalyptic Joe in a Cinematic Wasteland
🐺
Werewolves
1920 × 1080 px recommended
Werewolves Alive-ish
Technically alive, but with a monthly transformation that requires "mandatory transformation safety equipment" delivered to the station loading dock every full moon. They need extra-wide parking spots, drink wolfsbane whiskey because nothing else gives them a buzz, and when pack members get hurt, they don't call lawyers — they call the hunt.
Found in: Paranormal Crimes Unit
🪨
Trolls
1920 × 1080 px recommended
Trolls Alive
Seven feet tall, skin like granite, and polite enough to shake your hand gently because they know they could crush it. They run the freeway construction union and feed on human anger — which explains why every Sacramento freeway is permanently under construction. Traffic has reached LA levels. This is by design.
Found in: Paranormal Crimes Unit
Witches and Sirens
1920 × 1080 px recommended
Witches & Sirens Supernatural
The witches change the color of their drinks with a wave of their hand, casually, like it's nothing. The siren on stage sings and the entire bar turns — not because they want to, but because they physically cannot look away. She dedicated a cover of "Stayin' Alive" to the PCU team. Ironic. Or brilliant.
Found in: Paranormal Crimes Unit

Ready to Meet Them?

Five series. Vampires, werewolves, zombies, giant killer rats, and every kind of monster TikTok won't let you talk about. All free to read on Kindle Unlimited.

Explore the Universe →
Stories by Joe Gillis — SupernaturalUniverse.com